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Welcome to our new website!

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MENU

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Solomon Street Studio

A creative studio taking notes from nature to create illustration forward brands and websites that are a joy to experience

Start your Project

Nature Designs Best

Finding your visual voice

Design is more than decoration—it’s a way to connect deeply with your audience and drive real results for your business.

 

We help you easily uncover and express your unique visual voice by understanding your business, your audience, and your goals.

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Just some of the things we can do. Our approach is holistic and we always start by gaining a solid understanding of your business, your audience, and what messages they are searching for. 

Services

  • Your brand is more than a logo - it’s how people feel when they meet you. We build identities that tell your story with clarity and consistency, so your audience sees the “real you” straight away. From colours and fonts to the way your voice comes across, we make sure it all works together.
     

    Strategy and Foundations

    • Brand Strategy

    • Brand Positioning

    • Audience Profiling

    • Brand Architecture (masterbrand + sub-brands)

     

    Logo Design

    • Refine existing logos

    • create brand new logos

    • Logomark systems

     

    Visual Identity systems

    • Logo Systems (Primary, Secondary, Submark)

    • Logo Animation

    • Visual Identity Guidelines

    • Colour & Typography Systems

    • Iconography Development

    • Brand Pattern & Asset Systems

    • Rebrand Strategy & Rollout Planning

    • Brand Guidelines Documents

     

    Verbal Identity systems

    • Naming & Tagline Development

    • Messaging Frameworks

    • Tone of Voice Development

     

    Brand Rollout and Application

    • Social Media Setup and Templates

    • Document Brand Application

    • Uniforms and Merchandise

    • Packaging Design

    • Website Design

    • Capability Statements and Company Profiles

    • Animated Logo

  • Design is about making information easy - and beautiful - to take in. Whether it’s a menu, flyer, or digital campaign, we create designs that are clear, eye-catching, and always aligned with your brand.

     

    Packaging Design

    • Beverage Design

    • Bottle Labels

    • Stickers

    • Ecommerce packaging

    Signage and Environmental Design

    • Signage Design

    • Wayfinding Systems

    • Interpretive Panels

    • Event Signage

    • Large Format Graphics

    Print and Publication

    • Annual Reports

    • Capability Statements

    • Tender Templates

    • Brochures & Booklets

    • Posters

    • Signage Systems

    • Packaging Design

    • Event Programs

    • Editorial and Magazine Design

    • Book Design

    • E-books and E-Magazines

    Digital Design

    • Social Media Graphics

    • Display Ads

    • Website Graphics

    • Email Design

    • Animation & Motion Graphics

    • Banner Ads

    Website Design

    • UI Website Design

    • Banner Graphics

    Apparel and Merchandise

    • Uniform & Merchandise Design

    • Corporate Apparel Systems

    • Print & Embroidery Artwork Setup

    • Supplier Liaison

    • Production Management

    Social Media Design

    • Social Media Templates

    Animation and Motion Graphics

    • Logo Animation

    • Animated Explainer Videos

    • Motion Graphics for social media

  • Sometimes words and photos just don’t cut it. Illustration makes complex ideas easy to understand and adds personality where stock imagery can’t. From signage to packaging to editorial pieces, we create custom illustrations that bring warmth and clarity.

    Brand Illustrations

    Infographics

    Illustrated Artwork

    Illustrated Surface Print Design

    Custom Icon Sets

  • Photography shapes how people see your brand. We capture behind-the-scenes stories, products, and spaces in a way that feels authentic and polished - perfect for websites, social media, or campaigns.

    Team Photos and Headshots

    Brand Photography

    Content Creation (Social Media)

    • video and photo

    • Social Media Reels

    Event Photography + BTS

    • Corporate Events

    • Weddings

    • Bachelorette/Hens

    • Baby Shower

    Wedding BTS

    • Event BTS

  • A website is often the first place people meet your brand. We design and build digital spaces that feel welcoming, are simple to navigate, and are built to convert - so your audience can find what they need and take action without friction.
     

    Website Design

    Website Development

    E-commerce Websites

    Shopify Websites

    Wix Websites

    Wordpress Websites

    Trade Websites

    • integrating with booking and site management systems
       

    Website SEO

  • Good marketing isn’t about shouting louder - it’s about being heard by the right people. We help you refine your messaging, campaigns, and visuals so your brand stands out for the right reasons and connects with the people who care.

    Email Marketing

    Social Media Marketing

    Paid Advertising

    • Social Media Advertising

      • Meta

      • Linkedin

      • Pinterest

    • Search Engine Advertising

      • Google

    Marketing Strategy

  • We develop strategic social media systems that ensure your brand shows up consistently and intentionally. From content creation to campaign execution, everything is aligned with your broader brand and business goals - so your presence feels considered, not reactive.

    Social Media Setup and templates

    • DIY version

    • Design of all templates

    Social Media Management

    Social Media Strategy

    Social Media Content Creation

    Social Media Paid Ads

  • Brand Strategy

    Marketing Strategy

    Business Strategy

  • With roots in sustainable fashion, we know the power of design you can hold in your hands. From textile prints to packaging, we create designs that not only look beautiful but also respect the planet.
     

    Surface Print Design

    Clothing Design

    Packaging Systems

    Lookbook Design

    Product Catalogues

    Ecommerce Website Design

Weddings and events behind the scenes

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Weddings and events behind the scenes

Our Work

Imagination with Infrastructure

Design as a mechanism for clarity and
growth through audience alignment.

Design as a strategic tool

Making information easy, clear, and
accessible. Good design simplifies rather than overwhelms.

Clarity over complexity

Our work overlaps intentionally. Our
brands are ecosystems, not isolated
outputs.

Holistic thinking

Creative work that performs
commercially, not just creatively.

Commercial realism

Our
Clients

Get a Taste of Farm Life

GET YOUR HANDS DIRTY

This is a space to share more about the business: who's behind it, what it does and what this site has to offer. It’s an opportunity to tell the story behind the business or describe a special service or product it offers. You can use this section to share the company history or highlight a particular feature that sets it apart from competitors.

Let the writing speak for itself. Keep a consistent tone and voice throughout the website to stay true to the brand image and give visitors a taste of the company’s values and personality.

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Hi, i'm Lauren

My path in design has been anything but straight. From running a sustainable clothing brand to leading design teams working across hospitality, SaaS, primary production, construction and startups, every step has added depth to my practice.

Where I thrive is working closely with clients to understand their business and profitability goals—and shaping creative solutions that help achieve them.

Explore
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But wait,
didn't you sell clothes? 🤨

We sure did! And just like nature, the only certainty is change.. and we've evolved!

Solomon Street began as a sustainable clothing label — a time that taught us the realities of small business, supply chains, and building a community. While Australia isn’t yet set up to support independent labels like ours, we stay hopeful and inspired by those still pushing forward.

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Nature Designs Best

Our Ethos

This is a space to share more about the business: who's behind it, what it does and what this site has to offer. It’s an opportunity to tell the story behind the business or describe a special service or product it offers. You can use this section to share the company's history or highlight a particular feature that sets it apart from competitors.

 

Let the writing speak for itself. Keep a consistent tone and voice throughout the website to stay true to the brand image and give visitors a taste of the company’s values and personality.

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TESTIMONIALS

Straight from our clients

Lauren has a deep respect for, and understanding of native plants and wildlife gave us complete confidence in her ability to produce botanically accurate and visually captivating illustrations. Her clear, efficient approach allowed us to confidently hand over the reins, while still feeling guided and included throughout the entire process.

JACOB LEMON, Coordinator Biodiversity City of Marion

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Nature Designs Best

Your Audience 🤝 Your Brand

Your audience is already asking questions and we're going to give them the answers!

Is this product right for me?

Is this information important?

Why should I read this social media post? 

A consistent brand designed with your audience in mind is going to give these anwers so clearly, your audience won't even have to stop and think. 

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Our Work

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OUR WORK

Selected Projects 

MAKING
YOU LOOK

VORHANG - PRINT, IDENTITY

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Simple, yet effective

Working with a designer can feel overwhelming when you don't know where to start.

We unveil how simple it can really be to bring a consistent visual voice to your business so your audience sees the 'real' you clearly. 

We take you on a journey where you feel comfortable, empowered, and in control, while we do the heavy lifting. 

Explore
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Hi, i'm Lauren

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Studying Graphic design, my career has been far from linear! Balancing running a sustainable clothing brand while leading design teams creating websites and branding across hospitality, SaaS, primary production, construction, startups only to name a few!

 

I'm really in my element when I can work with my clients to understand their business and profitability goals, and how creative solutions can be used to achieve them.

27520250529_238150LR.jpg

Nature Designs Best

Our Ethos

This is a space to share more about the business: who's behind it, what it does and what this site has to offer. It’s an opportunity to tell the story behind the business or describe a special service or product it offers. You can use this section to share the company's history or highlight a particular feature that sets it apart from competitors.

 

Let the writing speak for itself. Keep a consistent tone and voice throughout the website to stay true to the brand image and give visitors a taste of the company’s values and personality.

Nankeen_.png
Sign_7_Common_Eutaxia.png
blueprint (1).png

Design as a strategic tool

Design as a mechanism for clarity and growth through audience alignment.

lightbulb (1).png

Clarity over complexity

Making information easy, clear, and accessible. Good design simplifies rather than overwhelms.

nodes (1).png

Holistic thinking

Our work overlaps intentionally. Our brands are ecosystems, not isolated outputs.

growth (1).png

Commercial realism

Creative work that performs commercially, not just creatively.

Imagination with Infrastructure

Services

What we do

Branding + Visual Identity

Websites

Print Design

Digital Design

Illustration

Fashion and Print Design

Brand and Marketing Strategy

Photography

Wilderness Survival

Learn essential outdoor skills like fire-making, shelter-building, and navigation

This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features. Encourage site visitors to learn more by exploring the full list of services offered.

Water Sports

Dive into fun with kayaking, canoeing, and paddleboarding on our pristine lake

This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features. Encourage site visitors to learn more by exploring the full list of services offered.

Arts and Crafts

Unleash creativity with nature-inspired art projects and traditional camp crafts

This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features. Encourage site visitors to learn more by exploring the full list of services offered.

Rock Climbing

Challenge yourself on our state-of-the-art climbing wall and natural rock faces

This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features. Encourage site visitors to learn more by exploring the full list of services offered.

Team Challenges

Build leadership and cooperation skills through exciting group activities and games

This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features. Encourage site visitors to learn more by exploring the full list of services offered.

Explore Our Adventures

Something for Every Young Explorer

SUSTAINABLE

EVERGREEN GARDENING - MARKETING STRATEGY, BRAND STRATEGY, VISUAL IDENTITY, WEBSITE, SIGNAGE, MERCH, STATIONERY

DRIVE
THE
FUTURE

FLIEGEN - IDENTITY, CAMPAIGN

PARISIAN
GETAWAY

FRAIS - CAMPAIGN, PRINT, SOCIAL

CLIENTS

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EVERGREEN GARDENING

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SHELTER FROM THE RAIN

ICE HOCKEY WA

THOMAS 

FARMS

SAKAR

CARPENTRY

Nature Lead Design

We'd love to hear from you

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